Lucid just released its 1st creation car or truck, and it appears to be spectacular. But let us discuss about the new internet site, also. It attributes a amazing shopping for practical experience that allows consumers develop a 3D car on the internet and encounter it in VR at a Lucid dealership.
Right now, minutes following its start, the web page is laggy at instances. I count on it will improve.
Applying the tool is just like constructing a character in a video clip video game. Pick a design, increase some color and spin the model about to get a further appear. Never like how the black appears to be? Adjust it to red, and the image updates in area. Zoom in, zoom out and change the wheels. The image updates as you go.
Video clip games have experienced this attribute for years. This isn’t a new notion. And some automakers have very similar options that enable buyers to alter hues and trim pieces, but none I’ve seen have long gone nearly as much as Lucid. Mercedes-Benz’s on the internet buying resource may possibly be the closest, but it lacks the 3D range of view identified on Lucid’s resource.
The moment the customer customizes a car or truck to their liking, they can preserve the file to their Lucid profile and go to a Lucid showroom to expertise it in VR. These showrooms — Lucid expects to construct 20 in the United States — will have a display with Lucid seats and VR headsets. Lucid employees will load the customer’s saved auto into the VR method, and the shopper will be equipped to encounter the car or truck ahead of it’s built.
This instrument would seem goal-designed for the COVID-19 age. It offers consumers appreciably more perception into a auto ahead of going to the dealership. And then, when at the dealership, purchasers can experience the vehicle with no obtaining in a auto.
For Lucid, this working experience is drastically much more immersive than what Teslaoffers consumers.